New ticketing system for ferry operator

The introduction of a state-of-the-art ticketing and online booking system by award-winning ferry operator Caledonian MacBrayne (CalMac) has taken a step closer with the award of a contract to Worldline, the European leader and a global player in the payments and transactional services industry.

The initial three-year contract will see Worldline, a specialist in online transactions, team up with Hogia, the largest provider of IT systems for ferry and sea freight operators for the European transport market, to deliver a modern, integrated ticketing system to support lifeline ferry services on the west coast of Scotland.

Martin Dorchester, Managing Director of CalMac, said: “We have received a raft of awards in recent years in recognition of our focus on customer care but we know we can always do more to improve the customer experience and that is why we are currently undertaking a major programme of improvements to modernise our systems to help us be the best we can be.

“The award of this contract is an important milestone in that journey as we recognise that our ticketing and online booking systems are starting to show their age and no longer meet the expectations of customers for whom e-ticketing and the use of mobile technology is becoming the norm.

“The two companies selected to work with us have unrivalled experience in this field providing between them similar services for a host of rail and ferry operators both in the UK and overseas and we are sure all of our customers will find the new systems easy to use and greatly enhance their experience of travelling with us.”

Scottish Government Transport Minister, Keith Brown MSP, said: “The award of this contract is excellent news, as it brings CalMac another step closer to delivering a state-of-the-art ticketing and booking system that will provide real benefits to ferry passengers.

“The system will make it quicker and easier for travellers to make bookings and reservations, and will allow smart ticketing technology to be rolled out in the future. I want ferry travel in Scotland to remain an attractive option, and this new system will help enhance the customer experience on board CalMac services.”