A study of 2,000 adults found 73 per cent of those who’ve had a fling stayed in touch with that special someone after returning home.
While two in five have booked a trip with the hope of finding love - with 30 per cent taking along a wingman and 10 per cent pursuing romance alone.
Living in the moment (35 per cent), being excited (31 per cent) and being spontaneous (30 per cent) were the top reasons the nation loves a holiday romance.
It also emerged a beach break is the perfect type of holiday for finding love – as people feel more attractive (32 per cent) and confident (28 per cent) with a glowing tan.
Sex and intimacy expert, Charlene Douglas has teamed up with sun cream manufacturers Piz Buin as part of its Get It On campaign.
The Married at First Sight star said: “There’s certainly high hopes and expectations for this summer when it comes to love and intimacy.
“Not only have we not been able to take a holiday, but we have also been told to keep our distance, making it hard for those looking to make a connection.
“Although the restrictions have eased for some time, the summer brings with it a new sense of confidence for many and a chance to put ourselves out there.
"And self-esteem is often higher when we are riding the high of a trip away to an exciting or exotic location.”
Applying suncream is the new move
The study also found 38 per cent of those in a relationship have enjoyed a holiday romance while on a beach holiday – but it’s unclear if they are still in that same relationship.
Six in 10 single adults have also met someone during a getaway – as have 71 per cent of divorcees.
But for those hoping to find love it can prove to be easier said then done, with ‘making a move’ proving to be an intimidating prospect for many.
Just one in 10 single adults would have the confidence to ask someone they found attractive to apply sun cream to them.
But for those who are apprehensive, the study offered some suggestions of what not to do, with a lack of enthusiasm (26 per cent), cheesy chat-up lines (24 per cent) and socks and sandals (24 per cent) among the top turn-offs.
Carried out through OnePoll, the research also found the hot weather also appears to impact habits under the sheets, with a quarter claiming to have more sex in the summer than at any other time of the year.
While just eight per cent get the most action during spring.
Charlene Douglas added: “As you consider hitting the beach spending any time outside exposed to the elements - ensure you get the sunscreen on to avoid sun damage and embarrassing sunburn, which may well scupper your chances of romance.
“If you’re spending time with an existing partner or wanting to connect with someone you’re dating, you could even consider sun cream application as a safe and appropriate way to incorporate intimacy and touch into your time together.”
Top 10 turn offs
- Socks and sandals
- Dodgy tan lines
- Group branded t-shirts
- Mosquito bites
- Cheesy chat-up lines
- Lack of enthusiasm in their nature – glass half-empty
- Not appearing to be interested in what their possible date has to say
- Someone who talks too much